with Jim Kennelly & Nick Sawka
Calling all “sonic talent” to the negotiation table! In this episode in the AI and Voice series, Anne welcomes two special guests to discuss the vital topic of contracts and negotiation ― Jim Kennelly, owner of Lotas Productions in New York City, and Nicholas Sawka ― Chief of Operations at Voice Spark. Is your VO business tech-forward? Make sure you’re on the leading edge of technology like a #VOBOSS.
In this episode, Jim and Nick share how the AI industry is developing, how it can enhance your voiceover business, why you should be excited about its potential, and more…
"The AI industry is a new opportunity for tech-forward voices, or sonic talents." - Jim Kennelly
Top 10 Takeaways
Quick Concepts from today’s episode:
Lotas productions is one of New York’s one-stop shops for voiceover casting, directing, and recording
Voice Spark is a company that helps people learn and understand the power of voice technology through stories of individuals and companies on the journey
A tech-forward or sonic talent is a talent that incorporates their voice in the AI industry
AI-generated voices are useful when voice talent is unavailable for recording
There isn’t a program in the world that can do what a voice talent does
When you mix AI and real talent, you get a really rewarding experience in a voice app
The monetization of AI is brand new, and conversations with agents, talent, and managers are just starting
It’s important to have a specific contract worked out for every AI job
When a voice talent decides to have their voice cloned/voice dubbed, they are making an investment in their future
AI voices will get better as time goes on, so be sure to only sign short term contracts
"It is our job to be certain that our talent are comfortable with their voice being used nationwide and on millions of home devices." - Nicholas Sawka
Referenced in this Episode
Direct links to things we brought up ++
Find out more about Lotas Productions
Check out Voice Spark
Learn more about Alexa Skills
Recorded on ipDTL
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Anyone who knows me or follows me on social media knows that my husband Jerry loves to cook. He also owns many kitchen gadgets that help him to make his culinary creations shine. The right tools at the right time can help him create his masterpieces easier and with more joy. The same can be said about the voice-over entrepreneur. You have to have the right tools to do your job effectively. But which ones are essential?
