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The Business Of Agency

with Lau Lapides

What’s the deal with representation? In this episode, Anne & Lau break down the basics. They share what agents do, how they can help with your career, & why you should (or shouldn't) sign with one. Lau shares her experience as an agent & what she does on a day-to-day basis while Anne gets answers to common questions voice actors have about having an agent. Agencies are businesses, but they have the power to help you find work, making them a potentially valuable part of your career. Unfortunately, there is no one-size-fits-all answer to the "do I need an agent" question. It depends on the kind of work you are looking to do & what your goals are. We know there are many ways to BOSS with and without an agent, but if you want to learn more, we've got you covered.


Let's talk agents! This week, Anne & Lau cover everything from if you really need one, how to sign + what the job of an agent entails.

"I love the process of getting talents involved in something new." - Lau

About Lau

Lau Lapides is Founder & President of Lau Lapides Company, a boutique coaching, training & production company for voice talent and actors. It has its headquarters in Boston with satellites in NYC, Miami and LA. Programs include hybrid online & in-person workshops, seminars, one-to-one personalized coaching, + showcases in NYC/LA and online. Lau’s media and broadcasting career coaches all work in television, film, radio and theatre. Their voices can be heard around the world.



Top 10 Takeaways

Quick-share concepts from today’s episode:

  1. There is no one-size-fits-all answer for if you should or shouldn’t look for representation.

  2. Agents will bring you a portion of your work, but not all of it. #VOBOSS

  3. Talent agencies are businesses who match clients & voice talents. #VOBOSS

  4. The talent & agent relationship should be mutually beneficial.

  5. Agents do not fill the role of a director, but they do make quick recommendations.

  6. Clients go to agents for quick responses & to avoid chasing the talent. #VOBOSS

  7. Your studio sound is as big of a factor as your voice for agencies & clients.

  8. An agent's superpower is their speed. #VOBOSS

  9. Dropbox is the industry standard for file sharing. #VOBOSS

  10. Your agents are on your team. They want to see you succeed.


"Agents aren’t magic. They’re businesses." - Anne

Referenced in this Episode

Direct links to things we brought up ++


Recorded on ipDTL - get it here >>
Get involved with 100voiceswhocare >>
Work with Lau >>

 

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Anne Ganguzza - female voice talent with blond hair, black glasses and red lipstick. She is smiling at the camera and wearing blue headphones.
Anne Ganguzza

More from Anne

She's a powerhouse voice talent, producer, and host. Book time with Anne to get your voiceover career in gear or focus on a specific genre. Catch her each week on VO BOSS or register for an event on VOPeeps.com >>



Join us for an upcoming event on VOPeeps!

Casting Director Workout
with Kim Hurdon

Jan 18, 5:00 PM – 7:00 PM PDT


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