Audio tech expert George Whittam, the genius behind George the Tech, joins Anne Ganguzza, on the VO Boss Podcast. The BOSSes tackle the technical hurdles of the industry - from unreliable internet to optimizing studio setups. George's solutions help empower voice talents to keep their focus where it belongs—on their craft. The BOSSes delve into strategies for leveraging technology and outsourcing to scale operations effectively. Adapting to change is non-negotiable in this rapidly shifting market, and finding a mentor can be crucial for navigating its complexities. The BOSSes highlight the importance of forming meaningful industry relationships and the camaraderie that can fuel professional success. This episode covers audio solutions and networking strategies to bring more efficiency and success to your business
About George Whittam
Since 2005 George has dedicated his career to serving the technical needs of voice actors, podcasters and recording studio owners. In August 2017 George launched GeorgeTheTech.com to assist anyone who records voiceover with tech support, training, studio design, and audio processing templates. George is a 1997 graduate of Virginia Tech with a Bachelor's degree in Music and Audio Technology with a Minor in Communications. George went on to acquire considerable expertise in music recording by working with various musicians and artists in the Philadelphia area, and gained broadcast engineering experience working at 94 WYSP (now WIP) as the remote engineer for the NFL Eagles Radio Network. From a handful of satisfied clients, George has now built his reputation working with voice-over studios, actors and podcasters. He is globally considered a top authority in voice-over recording technology, investing thousands of hours researching studio design, recording equipment, and creating training materials for voice actors. Among his many successful clients are the late Don LaFontaine, Bill Ratner, Mr Beast, David Pogue (CBS), Melissa Disney, Randy Thomas, Joe Cipriano and Scott Rummell.
Chapter Summaries
(00:04) Technical Support for Voice Actors
George "The Tech" Whittam joins Anne Ganguza on VO Boss Podcast to discuss essential tech needs for voice actors and talks about his journey of expanding a voiceover business in NYC, utilizing technology, outsourcing, and providing resources for growth.
(20:50) Expanding Your Voiceover Business
Valuing time and skills, outsourcing tasks, inspiring employees, adapting to new technologies, and expanding skill sets.
(25:08) Navigating Voiceover Industry Growth
Strategies for expanding presence and marketing in voiceover industry, emphasizing adaptability and finding a trusted coach.
(30:54) Building Strong Business Relationships
Camaraderie and positive energy between hosts and listeners, gratitude for support and friendship
Top 10 Takeaways
Quick-share concepts from today’s episode:
Embrace Technology for Success: George Whittam emphasizes the importance of integrating technology into voiceover work to enhance studio setups and overcome common challenges like unreliable internet connections.
Optimize Studio Setup: The episode highlights the need for voice actors to balance their creative skills with technical know-how. George Whittam offers practical solutions to streamline studio operations, ensuring that technical hurdles don't impede artistic endeavors.
Scaling Your Business: Voice actors are encouraged to think beyond solo operations. By leveraging technology and outsourcing, they can effectively scale their businesses, offering round-the-clock support and resources to clients and the industry.
Outsource Non-Core Tasks: To focus more on their craft, voice actors should consider outsourcing tasks that don't align with their core skills. Hiring experts for tasks like graphic design or technical support can free up time for creative pursuits.
Harness Social Media: Adapting to new platforms, such as TikTok, can enhance visibility and expand a voice actor's reach. The episode stresses the importance of embracing change and utilizing social media for marketing and personal branding.
Continuous Learning and Adaptation: The rapidly evolving voiceover industry requires actors to continually update their skills. Embracing new technologies and expanding skill sets, like on-camera work, can keep voice actors competitive.
Mentorship and Guidance: Finding a mentor or coach can be crucial for navigating the complexities of the voiceover industry. A trusted advisor can provide holistic guidance and prevent conflicting advice from becoming overwhelming.
Build Meaningful Industry Relationships: The episode underscores the value of forming strong connections within the industry. These relationships can foster camaraderie and fuel professional growth.
Efficient Use of Resources: Understanding and valuing one's time and skills is essential. The episode suggests hiring individuals who excel in specific tasks to maximize efficiency and ensure that team members are engaged in fulfilling work.
The Power of Community: Finally, the episode celebrates the sense of community among voice actors and industry professionals. Staying connected and sharing insights can contribute to a vibrant and supportive professional environment.
Referenced in this Episode
Direct links to things we brought up ++
Work with George Learn about the VOBS podcast Recorded on ipDTL - get it here >>
Join Voice123 >>
Work with Anne>>
Love the episode? Let our listeners hear from you!
More from Anne Ganguzza
She's a powerhouse voice talent, producer, and host. Book time with Anne to get your voiceover career in gear or focus on a specific genre. Catch her each week on VO BOSS or register for an event on VOPeeps.com >>
ROCK YOUR BUSINESS LIKE A BOSS!
New episodes every Tuesday...
Please rate & review us on Apple, Spotify, Google, and Amazon
★★★★★
